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Market and Competitor Research With ChatGPT
To improve your product or service, you need to understand what your market truly wants. By analysing customers, competitors, and trends, you uncover opportunities and make smarter decisions.
With ChatGPT, you can quickly create surveys, analyse competitors, and generate ideas based on market data.
Practical workflows, tools, and systems you can apply in minutes.
A free AIStartMeUp guide for solopreneurs.
Fill-In Prompts for Market Research
  1. I want to send a survey to my best customers to explore how I can improve my [type of product].
    Give me 10 questions I can ask them for this purpose.
  1. Which aspects of my competitors’ activities should I focus on to properly research the [niche] market and find new ideas for my own [type of product]?
  1. I want to improve my [type of product].
    What types of content should I analyse to better understand the wants and needs of the [niche] market?
Question Prompts
Use these prompts to let ChatGPT think strategically about your market:
  • Can you conduct market research for my business?
  • Can you provide insights into my target audience?
  • I am interested in data about my industry, can you help me gather it?
  • What do trends and competition in my market look like?
  • Can you analyse consumer behaviour in my sector to guide my decisions?
  • I need to create a SWOT analysis for my business, can you help me with that?
  • What is the current state of my market, and how can I best respond to it?
  • Who are my competitors and which strategies are they using?
  • Are there untapped market opportunities or potential customer segments I should focus on?
  • How can I use market research to determine whether my business idea is viable?
Practical Use
  • Start with a survey (for example via Typeform or Google Forms) based on the fill-in prompts.
  • Use ChatGPT to analyse competitors and identify patterns in their strategies.
  • Analyse content such as blogs, reviews, and social media to understand what matters to the market.
  • Work everything into a SWOT analysis: Strengths, Weaknesses, Opportunities, and Threats.
What’s next?
This free guide covered one simple idea:
small changes in how you prompt ChatGPT can save you a surprising amount of time.
But this is just the starting point.
In the next AI Start Me Up guides, you’ll learn:
  • Structured prompt systems
  • Repeatable AI workflows
  • Tool stacks that remove friction for solopreneurs
  • How to build an e-mail assistent
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